Attention Contractors, Small Business Owners, or Salespeople:
Tired of "being close" but not closing the sale?
Tired of competing on price?
Our Marketing System will Help You Close More Sales
and at Higher Prices..
Even If You Currently Lack Time, Money, and Sales Talent.. You Can Instantly Double or Triple Your Sales…
Virtually Overnight!
Read this...
Hello fellow small business owner and Friend, It’s frustrating. You pay huge amounts of money week after week month after month on advertising your services to then earn some leads and schedule some sales appointments. Whether you’re a roofer, a painter, in HVAC , or a general contractor, You spend time performing a thorough evaluation, equipment survey, and you deliver your sales pitch, and then you hand out your sales proposals/estimate. Then it happens..
You hear those phrases all salespeople really dislike: "We need to think about it." Or maybe it's: "We're still shopping... but we'll get back with you." (Yeah,right.) While we're at it, let's add, "I'm just looking right now" and "That's too expensive; I'll just keep what I've got." Doesn't matter which one you hear. All of them mean "No sale". Again. If you do make a sale, it's usually after you've whacked out most of the profit or had to throw in the moon to get it.
The problem with closing more sales is not your products or services or knowledge. It's not the weather, the economy, or even your prices. And no, it's not because your customer is "cheap" since most of your prospects end up buying from someone.
The reason they didn't buy from you is because you didn't give your prospect exactly what they want and need at the most critical point in the sales process..that makes it clear they’d be fools to do business with anyone else but you.
Know this..It's costing you. Big time!
Every missed sale means you paid for the lead, plus scheduling, presenting your offer and any follow up. (You also pay for the false hope that goes with it.) Throwing away all this raw cost makes you an "unpaid presenter". You're giving away your time and giving customers a free appraisal on each unclosed sale. Hard to make a living on those.
Yet the raw cost is nothing compared to the opportunity cost. And you won't like this at all.
If you don't close the sale - which averages nearly 70% of the time - you send these prospects to buy elsewhere. So after you've spent the time and money on them, 70% of them buy from your competition.There goes the sale plus their future service, maintenance agreements, up sales and all their referrals. And that's with every lost sale.
You may say,"So what? A few missed closes. No big deal." But this can kill your business. Let's be conservative and say you miss just 2 sales a week from either too few leads or poor sales practices. In one short year, those 2 sales a week at a $3,000 average is just like having over...
$300,000 snatched from your checking account, deposited to that of competitors.
In the last three weeks...
I've gotten as many clients as I did the last six months.
- Maury Murray, Murray’s Painting
#1 Big Sales Myth
For example:
"I show my prospects a good product/service at a fair price. I may come down a little, but after that, the choice is up to them." Not hardly. They don't understand your value - no matter how fair - so their choice is left up to every buyer's internal "value proposition". If you miss it or state it wrong, they’re not buying from you. And do not think this means cutting your price to "get the sale". High performance salespeople know exactly what to say and how to say it to get - on average – 20% more per sale at a higher closing ratio.
How To Increase Prices and Customers
Using "price" as an excuse for not selling is, sorry to say, just that: An excuse. Sure, we hear people are "price conscious", but that's because they've not been given a valuable measurement to gauge differently. So it's more correct to say they're "value conscious'. You and I are too -
For example, if I told you a book was $2500, you'd think that was nuts.Yet if that book contained a proven wealth-building formula that would put $25,000 in your bank account, you'd own that book! And it'd be a bargain. The value far exceeded the price. Same thing here.
But the usual sales methods and "pitch" is either so dull or full of technical jargon, customers can only think in terms of price (and how soon you can leave so they can "check around"!) They're only thinking of the "thing". Most salespeople fail to present in terms of valuable customer benefit which raises prices and closing ratios!
By Simply Changing Your Marketing Message
You Can Instantly Double or Triple YourSales…
Virtually Overnight!
The truth is; The Easy Days of Selling Are Over!
Your potential customers have 1000’s of companies to choose from. Why should they choose you?
Did You Know.. The Better Business Bureau (BBB) Receives The Most Complaints From Homeowners About Contractors Than Any Other Category!!
You need to differentiate yourself and standout from your competitors in a highly effective way that benefits the buying customer.
“Hiring Contractors Makes Homeowners Nervous. All of Your Marketing Efforts Should be Focused on Trust.”
Finally An Amazingly Simple Way To Transform Sales Conversation and Double or Triple Your Profits In Record Time.
Our Marketing System “Profitize Your Business” (PYB) Will Give Your Prospects Exactly What they Need at The Most Critical Time in the Sales Process.. It will be clear they’d be fools to do business with anyone else but you! We simply facilitate your customers natural buying decisions.