About our CEO
Who We Are
Superior Marketing Consultants -(SMC)’s mission is to help hard working business owners achieve great financial success and personal fulfillment by implementing marketing systems and showing you how to use the right tools in the right ways. We strongly believe that you don’t have to invest a ton of money or time into your business to make it thrive; you simply have to invest your resources in the things that yield the greatest results.
Where We Are
SMC operates through a growing network of SMC Certified Marketing Agents, (CMA’s) Our CMA’s are trained in a wide variety of marketing systems, techniques, and strategies that help businesses increase sales and profits.
How We Started
SMC’s “Profitize Your Business” system was launched in 2005 to provide small to mid-sized companies a marketing system to absolutely increase their sales capabilities. To date, more than 10 years, 100,000 man-hours and almost $250K have been invested to research and develop the Profitize Your Business™ system.
Hundreds of companies are already actively using the Profitize Your Business™ system, and thousands of business leaders have purchased the top-rated business marketing book, Profitize Your Business: The Uncomplicated Truth About Marketing Your Service Business For Maximum Profits, authored by our founder and CEO Steven Novinski
A highly successful business entrepreneur, Novinski started an air duct cleaning business at the age of 19 in 1997, a company which grew to more than 17 employees, with $2.4 million in sales and 8,500 customers, in less than 3 years time and was eventually acquired by AmericanDuct, Inc.
Over the years, SMC has helped numerous companies in a wide range of industries – service providers, Heating/Cooling, Electricians, Roofers, Painters, Remodelers, Builders, Realtors, Mortgage Brokers and many more – pursue new business growth and profits.